Digital Cluster for Premium OEM
I worked as a lead project manager and designer from early concepts to production with all model variants in instrument cluster digitalisation project.
HMI
4 Years
Objective:
Design a compact, efficient driver Instrument interface that takes one of the most iconic performance vehicle controls to modern display solution with quick, glanceable interactions.
Key Design Features:
Dual-display division for information grouping (Extended views for navigation & Night vision)
Optimized readability
Enhance the heritage of the iconic brand
Clear iconography and color usage
Workflow:
Winning the design contest for client with novel and creative UI-flow animation and presentation.
Concepting phase: Defining design goals, ideation and creative motion design solutions.
Delivery phases for implementation: Iterating the process for asset creation, real-time implementation and production validation.
Prototyping & Iteration Phases for real-time testing of gestures and interaction.
Delivering final assets and Style guides + documentation.
One of the most profound and comprehensive design projects that I have worked with. Seamless collaboration with consulting project management, external design studios, clients management and design team, marketing team, law and legislation, engineering and software implementation teams.
